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Tag Archives: Cash Flow

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Surf’s Up, Dude! How to Sustain Rapid Business Growth Without Wiping Out

Surf’s Up, Dude! How to Sustain Rapid Business Growth Without Wiping Out

ArticlesBy Geneve HuxleyMay 11, 2026

Let me introduce you to Reef, a life-long surfer from the West Coast who opened up a surf shop on the beach to teach locals and vacationers to surf. He’s happy to share his recent business learnings with you today on sustaining business growth: “Aw, dude! I logged a marathon session out the back waiting…

Too Much of a Good Thing? How Rapid Growth Puts Companies Out of Business

Too Much of a Good Thing? How Rapid Growth Puts Companies Out of Business

ArticlesBy Geneve HuxleyApril 6, 2026

Which is more likely to put a company out of business: too much business or not enough? Most people assume it’s not enough business since no money is coming in, but it’s actually a trick question. Both can put stress on a business and if they aren’t prepared…bye, bye business!  Thankfully, WerkFromHome (WFH) software company…

Biggie Sizing Your Revenue: How Service Businesses Can Implement Tiered Pricing

Biggie Sizing Your Revenue: How Service Businesses Can Implement Tiered Pricing

ArticlesBy Geneve HuxleyFebruary 9, 2026

“Do you want to biggie size it?” Those who went to Wendy’s fast-food chain in the 1990s to early 2000s will remember this question being asked by the cashier when ordering fries. In other words, “do you want the largest french fries order we offer instead of the default size?” (Some of you may also…

plants on stacks of coins - financial forecasting fouls - 5 mistakes that deny funding

Financial Forecasting Fouls: 5 Mistakes That Deny Funding

ArticlesBy Geneve HuxleyAugust 11, 2025

Cashlandia is a more beautiful place thanks to Loot Landscapers. It’s a local business that specializes in growing and planting coin saplings for new homeowners looking to monetize their lawns. But the owner, Benjamin, almost had to let go of his dream of business ownership when he couldn’t secure the funding he needed to bring…

Staying Complaint Across State Lines: The Benefits of Payroll Software

Staying Compliant Across State Lines: The Benefits of Payroll Software

ArticlesBy Geneve HuxleyApril 7, 2025

The Marketing MacGuffins have been a fully remote business since the pandemic. They intended to go back to the office once things got back to “normal,” but the appeal of a country-wide candidate pool won over the leadership team when staff turnover spiked a year later. This turned out to be a great move to…

Essential Financial Habits for Small Business Owners

Essential Financial Habits for Small Business Owners

ArticlesBy Geneve HuxleyJanuary 6, 2025

Elsa was sitting on a beach chair with her toes buried in Hawaii’s black sand when her phone rang. It was Anna, the manager of her snowplow business, Ice Busters: “Elsa, we’ve run into a problem. We just had a heavy snowstorm and two of our snowplows just went down. It looks like there is…

Company Credit Card Policy Tips

Company Credit Card Policy Tips: Preventing Accidental Goldendoodle Charges

ArticlesBy Geneve HuxleySeptember 9, 2024

“Oops! I accidentally purchased my family’s new goldendoodle on the company credit card. Her name is Luna…she was $5,000. I’m sorry!”  As a business owner, have you ever heard a statement like this before? If you issue business credit cards to your employees, chances are a mistaken personal expense might show up on your credit…

Mastering Financial Knots: How QuickBooks Can Tangle Your Financial Records

Mastering Financial Knots: How QuickBooks Can Tangle Your Financial Records

ArticlesBy Geneve HuxleyJuly 8, 2024

Have you ever given any thought to knots? Unless you are a Boy/Girl Scout or captain of a boat, most likely not. (See what I did there?) But I’m betting that knots are in your life more than you realize… Garlic knots are delicious and keep hungry bellies full. Pretzels too! The bow knot keeps…

Customer Payment Policy

Ding, Ding! The Importance Of A Customer Payment Policy.

ArticlesBy Geneve HuxleyApril 8, 2024

“Well, how ya’ doin’ John?” The jingle of the bell above your general store’s front door alerted you that the town’s most hardworking and successful farmer just walked in to buy this week’s necessities for his household.  “I’ll take a pound of flour, 2 cans of beans, a canister of coffee, and 3 candlesticks. Just…

Navigating the Skies: Using Cash Runway To Make Resilient Business Decisions

Navigating the Skies: Using Cash Runway To Make Resilient Business Decisions

ArticlesBy Geneve HuxleyMarch 11, 2024

“Put on your parachute – we’re going down! In one month, we’re out of cash runway…and out of business” This is not what the owner of Sunshine and Rainbows Airline, Captain Grey, wanted to hear from his accountant at the beginning of their monthly financial meeting. Things had been going so well for years, but…

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