Penny Pendragon the Paramount can do more than pull a rabbit out of a hat. She’s a local magician dominating the birthday party market in the tri-state area. Her fellow magicians are both jealous and intrigued by her success, peppering her with questions each week at the weekly Mad Hatter dinner party: How do you…
“Hahahahahaha — wipe out!” *incredible air guitar and drum solo* Wipe Out by The Surfaris is a regular play for the pool guys and gals at Summertime Splash, a pool maintenance company for home and commercial pools. They can’t get enough of the song’s high-energy drums and catchy guitar riffs while they are fixing leaks,…
Molly owns Milk & Masterpieces, a company that hosts step-by-step painting classes for school age children. She launched her business three years ago and it’s been growing steadily since day one. But to be honest, she’s been a bit disappointed that it hasn’t grown more. She has high hopes and expectations — the potential in…
Let me introduce you to Reef, a life-long surfer from the West Coast who opened up a surf shop on the beach to teach locals and vacationers to surf. He’s happy to share his recent business learnings with you today on sustaining business growth: “Aw, dude! I logged a marathon session out the back waiting…
Which is more likely to put a company out of business: too much business or not enough? Most people assume it’s not enough business since no money is coming in, but it’s actually a trick question. Both can put stress on a business and if they aren’t prepared…bye, bye business! Thankfully, WerkFromHome (WFH) software company…
Melody founded Rhythm Road, a curated music subscription service specifically for in-car entertainment, just out of college. It was an instant success, and she leaned into each curve along the journey of building her business. Her social media ads were everywhere, her podcast sponsorships were hitting their stride, and new subscribers were signing up every…
“Do you want to biggie size it?” Those who went to Wendy’s fast-food chain in the 1990s to early 2000s will remember this question being asked by the cashier when ordering fries. In other words, “do you want the largest french fries order we offer instead of the default size?” (Some of you may also…
It’s pretty disappointing to peel a perfectly ripe, yellow banana only to find that it is badly bruised underneath and not edible. I call it the passive aggressive banana. Someone previously hurt that banana but it doesn’t tell you it’s hurt until later. It can take a full 24 hours before its peel turns brown…